Expert Insight: Colours for Building Confidence

*The tones you wear can have a huge impact not just on how others see you, but how you see yourself.*

Want to look and feel more confident this autumn? It could be as simple as the colour you pull out of your wardrobe. According to personal stylist Constance Richardson of By Constance Rose, the tones you wear can have a huge impact not just on how others see you, but how you see yourself.

“Colour psychology is powerful – certain shades trigger associations that make us feel more assertive, approachable or energised. But the wrong ones can drain your confidence and leave you feeling flat,” says Constance.

The Confidence-Boosting Colours

Red

Why it Works: Universally associated with power, passion and leadership.

Best for: Job interviews, nights out, public speaking.

Royal Blue

Why it Works: Signals trust and credibility. Calming but authoritative.

Best for: Work meetings, first dates, networking.

*Black is timeless and can add a sense of authority.*

Emerald Green

Why it works: Fresh, balanced and linked with growth.

Best for: Everyday confidence boost, office wear.

Black (used smartly)

Why it works: Slimming, sleek and timeless – can add authority.

Best for: Evening wear, formal events.

The Colours to Avoid (If You Want to Feel Confident)

Beige/Light Grey

Why it Holds You Back: Can wash you out, especially in winter.

Where to be Cautious: Big presentations or confidence-led moments.

Yellow (pale tones)

Why it Holds You Back: Risk of looking tired, can be overpowering on pale skin.

Where to be Cautious: Professional settings.
All-white

Why it Holds You Back: Crisp, but can feel exposing and impractical.

Where to be Cautious: High-stress or messy environments.

Stylist’s Advice

Use accents: If bright red feels too bold, introduce it with accessories (bag, lipstick, scarf).
Skin tone matters: Fairer tones may prefer jewel shades (emerald, sapphire), while deeper skin can carry off brighter, bolder colours.
Layer neutrals with confidence colours: A pop of green or blue against black/grey can transform an outfit.

“If you want to feel like the most confident version of yourself, don’t just follow trends – dress in the shades that lift your mood and make you stand taller. Confidence is a feeling, and colour can unlock it instantly.”